July 6th, 2011 By Jack Morton
Zaarly is a location-based, real-time commerce platform to help people get what they want, when they want it from people around them.
After browsing the Zaarly site and testing the iPhone app, I think this platform has great potential. Zaarly offers consumers a considerably different commerce experience because listings are based on buyer needs in specific locations (and, yes – it’s mobile!).
The whole premise for this platform is that people can connect with their community by posting what they want, how much they want to pay for it, and when they want it by – in real-time.
Zaarly is forecasted to shift the whole ecommerce model, as transactions are initiated by proximity-based listings that are posted by buyers, not sellers. Essentially, Zaarly is transforming the traditional supply and demand chain into a demand and supply model that gives consumers the ultimate influence on the marketplace.