Eataly- A Full Brand Experience

For those unfamiliar with Eataly, it is Mario Battali’s NYC emporium offering retail, restaurants, and rich Italian culture all in one warehouse like spot. As PSFK puts it “this cultural mecca has brilliantly captured the essence of Italy in a store. Whether you’re a retailer, restauranteur or in the business of creating experiences, there is much to be learned from this well-curated brand”.

Read more via PSFK: http://www.psfk.com/2012/06/eataly-best-curated-brand.html#ixzz1ypIhO2c8