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Strategist, Jack Health US - Freelance

New York, New York, United States

We create the moments for people to fall in love with healthcare brands.

Jack Health is an award-winning, global experiential healthcare marketing agency that combines our industry, scientific, and regulatory expertise with the world-class creative and brand experience chops of Jack Morton, we deliver extraordinary experiences that transform how patients, HCPs, and employees connect with healthcare brands.

Whether pharma, biotech, device, health tech, aesthetics, or wellness we believe extraordinary experiences create more meaningful relationships between brands and the audiences that are most important to them.

We are a specialty practice of Jack Morton - a global brand experience agency that is 82 years young. Through the power of experience, we create meaningful relationships between people and brands. And we do it for some of the biggest healthcare brands in the world, including 7 of the top 10 biopharmas.

Extraordinary in our DNA. Healthcare in our hearts. It’s not just our tagline. It’s our purpose.

Come help us create the most talked-about brand experiences in healthcare!

And That brings us to you.

As the Strategist, Jack Health US, you are a key member in our creative-idea-generating, strategic-thinking, problem-solving community.  You bring expertise, experience, and a point-of-view in the healthcare category, making our teams sharper and smarter about our key audiences, including consumers, patients, and healthcare professionals (HCPs), and you are ready to dive into the work.

You’ll provide category and persona insight, blended with sparks of inspiration.  You’re a credible [healthcare] category expert and strategist who is comfortable as a thinker / writer / doer / problem solver / teacher. You willingly raise a hand to brief a creative team, frame out a content agenda, aggregate research, co-create messaging, and partner with the account, content, creative, and production colleagues to design extraordinary experiences / programs / platforms for our clients.  You enjoy translating scientific and medical information into actionable insight with just enough heart to make everyone around you better!

Some examples:

• For (internally-facing) Employee Communications, strategic outputs may be:
• Tone and Format: guide program design based on employee mindset and goals
• Messaging: set messaging matrix: guide use of primary, secondary messages
• Comms Plan: content / channel / cadence for comms programs and initiatives

For (externally-facing) HCP Engagement, Congresses, and Campaigns strategic outputs may be:

• Audience Insight: summary to best understand HCPs, media and other influencers
• Portfolio Planning: asses current plan and modify to best achieve objectives
• Measurement: define mix of KPIs to prove plan in delivery

Our team works globally, giving us the opportunity to work in lots of different categories and therapeutic areas. It also provides us the chance to collaborate with the incredible global talent across Jack Morton and Jack Health. You’ll thrive here if you enjoy partnering with other strategists and members of the creative team to work together to craft world-class strategy, creative, and brand experiences. Together, we are the ultimate partners and champions of those around us – serving to always amplify the quality and efficacy of our work and our people.

At Jack Health, we love what we do.  We believe that extraordinary strategic and creative work can solve business challenges and transform brands. But we also know that talk is cheap (and people don’t trust it). Which is why the most powerful brands in the 21st century are experience brands.

We are looking for someone who will geek out with us and help us do something extraordinary. 

Who you are:

• A healthcare category expert, with roots in pharmaceutical, biotech, consumer health, or medical device clients. (HCP and/or omnichannel experience is a bonus!)
• A strategist who is equally comfortable with work that is for internal and external audiences
• Ideally, knows the experiential marketing space, specifically around healthcare, and has a POV on how best to engage audiences within the limits of the regulatory environment
• Can translate and synthesize scientific and therapeutic content, crystalize ideas and insights, and communicate it out with style
• Likes unearthing data to inform insights and direction; is comfortable with qual & quant data and analysis, and with developing measurement platforms to track client successes
• Able to roll-up your sleeves on projects, accounts, and across new business, both independently and (often) in support of the SVP Strategy, Jack Health.
• Excited to join Jack Health US and work inside and outside of strategy lines to help our lean team to quickly grow.
• A collaborator who ideates well with others in a manner of “yes, and…”
• You make others around you better – and the work too!
• As comfortable talking with the intern as with the CMO

If you can do all that, you have what it takes. It might also help if…

• At least 2-5 years into your creative career at an agency, with at least 3 in a role that includes strategic deliverables (i.e. research, briefs, strategic up front for client proposals) that plays in the brand experience space, and your client mix has been predominantly in healthcare
• You’ve had a title like senior strategist, medical strategist or engagement strategist, but we also know there are tons of different titles across agencies, so don’t fret this too much
• Proven track record solving problems and delivering creatively strategic, insightful solutions for a variety of clients
• As brilliant at working alone (self-motivated) as you are as part of a team (the motivator)
• Exceptional written and verbal communication skills, including presentation expertise
• A believer in collaboration, in seeing the work through, and making the work and others shine
• Someone who embodies Jack Morton’s values of passion, agility, respect and inclusion

Jack Morton and Genuine are equal opportunity employers; we strongly value diversity at our companies. We do not discriminate on race, religion, color, national origin, disability, sexual orientation, gender identity, gender expression, age, marital status, veteran status, or any other basis prohibited by law. In 2020, Jack Morton and Genuine, as part of Interpublic Group (IPG), have been named to the Bloomberg Gender Equality Index (GEI), and Jack Morton has once again been designated a Best Place To Work For LGBTQ Workplace Equality by the Human Rights Campaign in their Corporate Equality Index.