For years, procurement was a dirty word in the marketing industry. Not anymore. With the rise in more brands investing in events and experiential, and more multinational companies realizing the benefits of partnering with a single global agency for their experiential marketing programs around the world, procurement plays a big role.
Learn how a strong client procurement team, coupled with a solid operating model, allows for delivering innovative and consistent brand experiences at a global scale.
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Fill out the form below to download our latest white paper, Globalizing Experiential Marketing, and learn why agencies like Jack Morton are well-suited to deliver consistent brand experiences on a global scale.