How AI makes us better creatives
May 19th, 2023 By Barbie Lam
The following is an excerpt from a piece that appeared on LinkedIn. It is written by Jack Morton Associate Creative Director Barbie Lam. Please click on the link at the end to read the full article.
Art and creativity have always been at the forefront of human expression and imagination. As technologies evolve, so do the tools and resources available to creatives, allowing us to push the boundaries of creative expression and explore new forms of art, creative avenues, and processes. The topic of AI and now, generative AI tools are at the top of everyone’s mind, and as a creative, I recently experimented. Here’s my conclusion: AI makes us better creatives.
Like most creatives, my mind is always buzzing with ideas that I’m eager to bring to life. I’m not an Adobe software wizard and my skills don’t allow me to create extravagant pieces. Even though I am good at expressing my concepts and ideas through mood boarding and sketching, I long to see my imagination take on a more dynamic and sophisticated output.
AI Content Hub
Want to learn more about how AI can impact brand experiences? Check out some content by our creative, strategy and innovation teams for a deep dive into what AI can do for you, how you can use it in creating experiential campaigns and why it’s going to play a vital role in the experiences of today and tomorrow.
Articles
Podcast
Techbytes
Introducing, Techbytes – where you can gain an insight into conversations inside a global experience innovation practice. A place which the Jack X team explore, discuss and debate new and emerging technology in a bytesize format.