Jack Morton Worldwide Hong Kong reinforces creative firepower


October 17th, 2016

Executive Creative Director appointed

Global brand experience agency, Jack Morton Worldwide has appointed Lucille Essey as VP, Executive Creative Director for Hong Kong. The appointment is effective immediately.

Lucille has over 20 years’ industry experience internationally, including throughout Asia, and rejoins Jack Morton after previously working for Jack Morton China. Lucille has also held leadership roles at Luminous Experiential MSLGROUP and Uniplan. Across these roles, Lucille has worked with many leading global brands including Proctor & Gamble, Cartier, Audi, adidas, Galaxy Entertainment Group, Samsung, Sands China, City of Dreams Macau, HSBC and JP Morgan.

With her extensive experience in both design and brand experience, Lucille bridges the gap between disciplines with creative solutions that translate across channels. She also brings a wealth of experience as a show director, most recently with Studio City Macau for its Grand Opening event.

Natalie Ackerman, SVP, Managing Director, Jack Morton Worldwide, Hong Kong, said: “Jack Morton was looking for an exceptional individual – someone who understands the power of storytelling through brand experience, and has the ability to communicate it effectively. I am excited about the opportunities ahead and Lucille’s appointment reflects our continued commitment to providing our clients with the best work and talent.”

Executive Creative Director, Jack Morton Worldwide, Hong Kong, Lucille Essey said: “Jack Morton has an outstanding reputation in the industry, so I’m very excited to be rejoining the agency. And it’s an inspiring time to be in brand experience. The lines that divide traditional media categories are not just blurring, they are disappearing almost entirely, leaving us with huge opportunities to craft unique creative solutions for our clients. Finding these solutions is what keeps us relentless in our pursuit of extraordinary experiences.”

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About Jack Morton Worldwide

Jack Morton Worldwide is a global brand experience agency. We generate breakthrough ideas, connecting brands and people through experiences that transform business. Our portfolio of award-winning work spans 75 years across event marketing, sponsorship marketing, promotion and activation, customer experience, employee engagement, digital, social, and mobile. Ranked at the top of our field, Jack Morton is part of the Interpublic Group of Companies, Inc. (NYSE: IPG). More information is available at www.jackmorton.com or @jackmorton.