June 2nd, 2014
Global brand experience agency Jack Morton Worldwide has opened a new office in Germany, based in Düsseldorf.
Jack Morton, which is currently celebrating 75 years in business, has worked with German clients for many years including Wella and Nivea, building campaign teams with talent resourced from its extensive global network. With its team now on the ground, the office is ready to work with clients on home soil and has already secured its first clients in Microsoft Dynamics, Novartis and Merck Serono.
The German office is led by Managing Director, Jens Mayer. In this role he oversees the development, growth and operations of the agency in the German-speaking market. He said of the agency’s growth in Germany: “Jack Morton is an industry-leading agency in all the countries in which it has established itself and I am thrilled to have the opportunity to extend the agency’s creative and strategic vision to brands in Germany.”
Prior to joining Jack Morton, Jens was Managing Director for a number of agencies including Informa Business Communication and IVBC (an Informa subsidiary). During his almost 20 years in the business in Germany, Jens has worked with many high profile brands and public institutions including KPMG, Intel, Ikea, Esprit, Hugo Boss, Frankfurter Allgemeine Zeitung, Hamburg@work and the German Ministry of Foreign Affairs. Jens reports to Julian Pullan, President, EMEA.
Jens is supported by Director of Marketing and Sales Development Dino Celjo. Dino’s previous roles include Director of Marketing at the Frankfurter Allgemeine Forum and Head of Marketing at Informa Virtual Business Communication (a Euroforum subsidiary).
Julian Pullan, President, EMEA, said: “This is an incredibly exciting launch for us and I’m delighted Jack Morton is able to become part of the marketing community in Germany. We’re passionate about connecting brands with people through innovative and market-leading ideas and I know that with Jens at the helm we will be able to continue to build on this ethos in our work with brands in Germany.”
Also in the past month, Jack Morton has expanded through the acquisition of Genuine Interactive – a leading digital, mobile and social firm which will be working throughout the Jack Morton global network, thereby further boosting its digital capabilities to seamlessly connect clients with consumers through brand experience.
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About Jack Morton Worldwide
Jack Morton Worldwide is a global brand experience agency. Our agency culture promotes breakthrough ideas about how experiences connect brands and people—in person, online, at retail and through the power of digital and word of mouth influence. We work with clients to create powerful and effective experiences that engage customers and consumers, launch products, align employees and build strong experience brands. Ranked at the top of our field, Jack Morton is part of the Interpublic Group of Companies, Inc. (NYSE: IPG). More information is available online at www.jackmorton.com, or follow us on Twitter @jackmorton.