May 1st, 2020 By Jack Morton
Tune in to two X factor programs Sunday, May 3, 2020 featuring Pro Golfer and Hyland Ambassador, Xander Schauffele.
Watch PGA TOUR ORIGINALS: X FACTOR presented by Hyland. It’s all about Team Schauffele’s X factors. Xander and his dad, Stefan, will discuss using data to transform his game, his caddy Austin Kaiser will talk about “green light” mentality, plus other inside stuff will be revealed. During this broadcast, our first-ever Jack Morton Detroit produced TV commercial will be debuted, in addition to a :90 interstitial video on Xander that we created. You’ll see it all on CBS starting at 2:30 p.m. EDT.
Then join us for ‘The X factor Show’ via Facebook Live where Ed McQuiston, EVP, Chief Commercial Officer of Global Sales and Marketing at Hyland will lead a live chat with Xander and Stefan Schauffele. The Jack Morton-created run-of-show includes:
- A discussion about how the pandemic is changing the game of golf
- How Team Schauffele is adapting
- A show and tell segment and live Q&A chat
Check it out on Hyland’s Facebook page at 3:30 p.m. EDT.
Read more about the partnership on Hyland’s blog.