AI Fest: Choose Your Own Adventure
A digital festival that demystified AI and encouraged peer-to-peer learning
If you’re not learning, you’re not growing.
Introducing AI Fest: Choose Your Own Adventure—a digital festival that demystified AI and encouraged peer-to-peer learning through the power of play. For 10 days, we engaged our employees around the world from every discipline for a virtual learning and collaboration event focused exclusively on generative AI and its impact on the work we do designing and delivering extraordinary experiences.
The program included sessions that put AI in context of specific organizational functions; live demos from our partners introducing their AI products and services; a client panel on insights and trends; and in-depth explorations of case studies where AI played a pivotal role in our efforts to craft an experience or engage the audience. It was a virtual employee experience designed to increase strategic generative AI adoption and usage across our global teams—enhancing creativity, efficiency, and output.
Impact
Relying entirely on the shared expertise of peers around the world, AI Fest concluded with $0 out of pocket costs. This employee learning experience was a complete success with 96% global participation and a 60% net promoter score. 94% of attendees rated the sessions as very valuable or valuable in inspiring them to experiment with AI. Most importantly, our employees loved it!