Kingdom of Saudi Arabia

Expo 2020 Dubai | 16 Windows

Leveraging international business connections at Expo 2020

Expo 2020 Dubai | 16 Windows

Highlighting talents and work within 16 sectors of culture for 16 weeks

Across Expo 2020 Dubai, we were appointed as the lead creative programming and content partner + master calendarization partner for all Kingdom-related activities across the six-month mega-event. As part of our remit, we worked in conjunction with the KSA Pavilion team and the Ministry of Culture and its sub-Commissions to highlight talents and work within 16 sectors of culture, throughout 16 weeks of Expo. Events included fashion shows, coffee events, literature and architecture talks & exhibitions, street art, music and dance performance and workshops, festival promotion and screen content and hybrid events.

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