Jack Blog
September 19th, 2012 By Jack Morton
I admit that I am more than a little jaded by the tendency towards self-absorbed social media (ab)use with self-touting posts like “Check out my vacation pix!” or #watchmyvideoNOW.
But today, I was re-inspired by the power of social media’s positive impact with the unveiling of Good Magazine’s new, www.Good.is social platform. The online magazine gone social site offers a niche community for sharing good causes and wisdom for socially aware living. The site uses a “follower/ following” template and a highly visual, ‘Pinteresque’ design with short, topical posts.
Co-founder Ben Goldhirsh says it’s a logical next step in his business model as the company moves from a traditional editorial production to a collaborative community space.
The 3 things I love most about this project:
1) The “Together Let’s..” feed where users can mark events and social-issue based challenges “To Do” or “Done” with friends.
2) The “Good” button for liking posts!
3) Easy sign in with a Facebook plugin.
Good work.